Prague has lengthy experienced from vacationer blight. Like numerous other centres of tourism in Europe – Amsterdam, Barcelona, Venice – issues from litter to noise air pollution to sky-significant hire can in some way be attributed to the swarms of travelers that had been coming to the Czech money every single yr prior to Covid hit.
But when Amsterdam – a town of equivalent size and also a frequent spot for stag functions – raked in at least USD 11 million from tourism profits in 2019, Prague received only 50 % as substantially. And Amsterdam is not an exception – in general, travelers commit significantly much less in Prague than in other European capitals, in accordance to the conclusions of a new analyze.
Sociologist Tomáš Kostelecký from the Czech Academy of Sciences claims that this is mostly due to Prague’s status as a low cost desired destination to get drunk and go partying.
“The Metropolis of Prague is seeking to modify the construction of tourism. Prague is no longer fascinated in the range of vacationers – and definitely there are some dark sides to mass tourism. They are extra intrigued in holidaymakers who are extra educated, invest a lot less time ingesting beer and partying at evening, and are much more fascinated in lifestyle and record.”
In order to get away from the picture of Prague as a low-cost stag and hen party destination, the capital’s Prague Metropolis Tourism company commissioned a analyze conducted by the Czech Academy of Sciences into the motivations, behaviour and typology of travelers from distinct nations. Thanks to this they have been capable to find, for illustration, that Us residents are the biggest spenders, whilst Poles are the most frugal. On the other hand, Poles are a person of the nationalities in which tourist quantities quickly bounced again adhering to the pandemic, says Kostelecký.
“After Covid, the range of travellers from Germany and Poland amplified incredibly swiftly and they are at the same degree or even greater than prior to Covid. On the other hand, the amount of travelers from Asian countries this kind of as China, South Korea or Taiwan lessened significantly all through Covid and even soon after Covid, the recovery is really sluggish and the amount of Asian vacationers remains pretty small.”
The study also observed differences in commitment for going to Prague involving travelers from Asian nations around the world versus European kinds.
Asian travellers count seriously on tips from household and close friends when deciding upon a journey vacation spot, for example, although the British, French and People get inspiration primarily from the Online. Asian travellers go to Prague mainly for well-known sights that they recognise from pictures, although European vacationers are intrigued in gastronomy and leisure as properly as cultural heritage.
And there is a person more thing that has typically attracted travelers from East Asia – common Korean collection “Lovers in Prague”, which was filmed on location in the capital, has drawn hordes of Asian holidaymakers to the metropolis seeking to acquire pictures of them selves at the locations observed in the present.
But there is one particular getting that is especially good news for the city of Prague.
“Israelis, Poles and Germans appear to Prague far more usually for small business or visiting friends than people today from Asia, the United States or Britain, but despite the discrepancies in the main enthusiasm, we discovered that all travelers are fascinated in viewing historic monuments and are intrigued in culture.”
Using these conclusions, the metropolis hopes to concentrate on particular nationalities with certain narratives that discuss to their culture – for example, Franz Kafka (who wrote in German but was born and lived most of his everyday living in Prague) for German travellers, the Child of Prague (a 16th-century statue of the Baby Jesus of Spanish origin found in a church in Prague) for Spanish holidaymakers, and Vivaldi (who composed most of his works in Prague) for Italians.
Based mostly on the results, dependent on where by the user is accessing it from, the Metropolis of Prague web site will look in another way to people today from diverse nations, and a new app is also getting designed, supposed to deliver vacationers with all the things they will need for their whole keep, from purchasing public transport tickets to locating a tour information, places to eat, and prime sights.